Founder of Ectobuilder, the AI-powered visual theme editor for Ghost. Indie software builder in Wrocław and co-author of The AdTech Book. I write about Ghost themes, newsletters and building websites with AI.
Run Ghost on PikaPods from about $3 a month: create the pod, pick its size, connect your domain, and set up email with a Gmail app password or Mailgun. Step by step, with screenshots.
Michal Wlosik
· 13 min read
Copyfolio, Ectobuilder with Ghost, Journo Portfolio, Authory, Muck Rack, Carrd and Squarespace compared on features and what they really cost per year, with a recommendation for each kind of writer.
Michal Wlosik
· 8 min read
Move your Copyfolio portfolio to Ghost step by step: pages, projects, blog posts, the contact form and your domain, with the same web addresses and a lower hosting bill.
Michal Wlosik
· 11 min read
Ghost has no contact form of its own. Here's how to add one that emails every message to your inbox, styled to your theme, step by step in about ten minutes, plus the options for other Ghost themes.
Michal Wlosik
· 7 min read
A step-by-step guide to the Real Estate Agent theme for Ghost: add property listings with prices and Sold badges, turn on the contact form, and let clients book a viewing.
Michal Wlosik
· 6 min read
Let clients book sessions straight from your Ghost site. Pick a booking tool, add it with a button or an embed, and get bookings from Google Search and Maps too.
Michal Wlosik
· 10 min read
Ghost now lets you edit theme code right in Ghost Admin. How to open the theme editor, what it can do, what to watch out for, and when a visual editor is the better fit.
Michal Wlosik
· 5 min read
beehiiv vs Substack compared for 2026: what each costs, the 10% cut vs a monthly fee, growth tools, migration, and which one suits your newsletter.
Michal Wlosik
· 8 min read
Real prompts and complete workflows for running a Ghost site with Claude and the Ectobuilder MCP connector: write posts with screenshots, update old posts, schedule, build landing pages and redesign your theme.
Michal Wlosik
· 7 min read
Substack is free but takes 10% of paid subscriptions; Ghost charges a flat fee and takes nothing. An honest comparison of cost, features, discovery and moving between them.
Michal Wlosik
· 7 min read
The best free and paid Ghost themes in 2026, what premium themes really cost once you customise them, and how to build your own Ghost theme without code.
Michal Wlosik
· 8 min read
Ghost, beehiiv, Kit, Buttondown, Patreon, WordPress.com and Medium compared on what matters when you leave Substack: fees, free plans, owning your list, and moving paid subscribers.
Michal Wlosik
· 10 min read
