Penlo
SaaSThe site for an e-ink notes app: features, use cases, pricing and a blog.
Works with Claude, ChatGPT and Gemini
The AI-powered visual theme editor for Ghost
Design your Ghost theme by clicking, or by asking AI. Edit everything right on the page, then publish to your Ghost site in one click. No code.
Selected work
Sites we’ve designed and built
A few recent projects. Point at one to scroll through the whole page.
Ectobuilder
SaaSThis site: a theme gallery with live previews, pricing, guides and a blog.
Sift
PortfolioA Chrome extension that frees up Google Photos storage.
How it works
A new Ghost theme in four steps
Free to start, no credit card needed. Most people publish the same day.
- 1
Start a theme
Pick one from the gallery or start blank. Every theme has all seven Ghost page types ready to edit.
- 2
Edit visually or with AI
Click and type on the page, add sections from the library, or ask AI to make the changes.
- 3
Connect Ghost
Add your site's admin key once, and the preview shows your real posts, pages and tags.
- 4
Publish
Send the theme to your Ghost site in one click, or download it as a .zip.
Themes
Start from a finished theme
Complete Ghost themes with every page designed. Preview one, then make it yours.
Make it yours
Everything in one editor
Design, build and publish your Ghost theme without touching code.
Edit visually
Click any text, image or button and change it right on the page. Set your colours, fonts and spacing once, and every page follows.
Build all the pages you need
Home, blog, post, page, tag, author and 404, plus custom templates for landing pages. Change the header once and it updates everywhere.
Publish in one click
Send the theme straight to your Ghost site. No zip files, no uploads. Your posts, members and newsletters keep working.
AI that does the work
Connect Claude, ChatGPT or Gemini and describe what you want. It picks sections, writes the copy and finds photos, and it can write and publish your posts and pages too.
One-click publishing
Send the theme straight to your Ghost site. No zip files, no uploads, no FTP.
Real Ghost features
Posts, tags, authors, member sign-in, newsletters and paid plans all use Ghost's own data, so your content just works.
A theme you own
It's a standard Ghost theme, not a lock-in. On Pro, download it any time and use it on any Ghost site.
Features and integrations
Built in, or one setting away
Consent, SEO and redirects come with every theme. Analytics, comments and bookings use the service you already have: paste an ID or a link in Settings, no code injection.
Built in
Cookie consent
A banner in your theme’s style. Analytics, pixels and embeds wait until visitors agree, with Google Consent Mode when you need it.
Set up consent →yoursite.com › blog › guidesHow to plan a slower weekDo I need a planner? How long does it take?
SEO
Structured data for your brand, breadcrumbs and FAQs, added on top of what Ghost already writes.
/2021/05/old-post//blog/old-post//blog/pricing-2026//category/news//tag/news/Missing pages and redirects
Every missing page is logged, including links AI assistants made up. Pick a target and download Ghost’s redirects file.
How it works →GA4PlausibleFathomUmamiMeta Pixel
Analytics
Paste your GA4, Plausible, Fathom, Umami or Meta Pixel ID. No code injection, and tracking that needs consent waits for it.
GhostHHyvor TalkDisqusGiscus
Comments
Use Ghost’s own comments, or add your Hyvor Talk, Disqus or Giscus account and pick it in Settings.
Add comments →CalendlyCal.com
Book a timeBookings
Add your Calendly, Cal.com or any booking link once. Every “Book a time” button and contact form uses it.
Building blocks
400+ sections, ready when you are
Every layout below is one click away in the editor. They all share your colours, fonts and corners, so any mix looks like one site.
Built on great open work
Many of our sections are adapted from these free component libraries: HyperUI, Tailark and Shadcn Space. We rebuilt them as Ghost sections that share your theme's colours, fonts and spacing. Thank you to their authors.
Why Ectobuilder
Why not just buy a theme?
How Ectobuilder compares with the other ways to get a custom Ghost site.
Buy a theme
$40–150 once
Ectobuilder
$79 / year, free to try
Hire a developer
$1,000+ per site
Time to launch
A day or two
Same day
Weeks
Changing the layout
Edit code
Click to edit
Ask the developer
AI help
None
Claude, ChatGPT, Gemini
Depends
Changes later
Edit code
You, any time
Paid hours
A real Ghost theme you own
Designed for your site
Custom features coded for you
Someone else does the work
Your Ghost keys stay locked away
Ectobuilder needs your Ghost keys to publish. Here's how we look after them.
Encrypted with AES-256-GCM
Every key and token is encrypted before it's stored, in a table only our server can read.
Never in your browser
The editor sees only the first characters of a key. Ghost calls go through our server, after it checks the theme is yours.
Locked to one theme
Each key is sealed to the theme it connects, so a copy anywhere else can't be decrypted.
You stay in control
Disconnect and the key is deleted. Regenerate it in Ghost and the old one stops working at once.
Pricing
Start building for free. Pay when you publish.
Every plan has the full editor. Paying is what puts your theme on a Ghost site. Prices include tax, except in the US, Canada and India, where sales tax is added at checkout.
Most popular
Free
Explore everything, no card needed.
$0$0forever
No card neededNo card needed
Start free- The full editor and every section
- Start from any gallery theme
- Build with AI, previews on any device, up to 3 themes
Most popular
Pro
Put your theme on your Ghost site.
$79$79/ year
Billed yearlyBilled yearly
Get Pro- Publish to 3 Ghost sites in one click
- Download any theme as a .zip
- Unlimited themes
- Forms, booking links and embeds on your live site
Most popular
Studio
For freelancers and agencies.
$199$199/ year
Billed yearlyBilled yearly
Get Studio- Everything in Pro
- Publish to unlimited Ghost sites
- Build and hand over client sites
- Priority support
Secure payments withPolar
FAQs
Your questions answered
What's the difference between a theme and a site?
A theme is a design you build in Ectobuilder. A site is a Ghost install you publish it to. Pro publishes to 3 sites, Studio to any number, and you can build as many themes as you like on either.
Do I need to know code?
No. You build with ready-made sections and edit text, images and links right on the page. Colours, fonts and spacing are set once in the theme settings.
Does it work with my existing Ghost site?
Yes. Ectobuilder makes a standard Ghost theme. With Pro or Studio you publish it to your site in one click, or download the .zip and upload it in Ghost Admin.
How does the AI work?
Add Ectobuilder as a connector in Claude, ChatGPT or Gemini and ask for what you want in plain words. The assistant edits your theme, and can write and publish your posts and pages. You see every change in the editor and can adjust anything by hand.
What happens if I cancel?
Themes you've published keep working on your Ghost sites; editing and publishing stop at the end of your paid year. You can build and preview for free before you pay. Prices are in USD and billing is handled by Polar.
Can't find what you're looking for? Contact our support team
Build your Ghost theme visually, with AI
Recent posts
Guides to building, hosting and growing a Ghost site.
GuidesPikaPods Custom Domain: Why Only www Works (and How to Fix the Root Domain)
PikaPods maps one custom domain per pod, so yourdomain.com without www stays on a parked page with no SSL. Here's why, and three ways to redirect it to www over HTTPS without touching your email records.
GuidesHow to Migrate from Kit or beehiiv to Ghost (Subscribers, Paid Members, Posts and Redirects)
Move your newsletter from Kit (ConvertKit) or beehiiv to Ghost step by step: export and import subscribers, deal with paid members and Stripe, bring your posts across, set up redirects and your domain, warm up email sending, and make the new site look right.
GuidesHow to Use ChatGPT to Create 301 Redirects (Prompts, File Formats and Testing)
Let ChatGPT or Claude match your old URLs to new ones and write the redirect file for Ghost, Apache, Nginx, Netlify or Vercel. Prompts to copy, the mistakes to avoid, and how to test every redirect.